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From Legacy to Lightning-Fast: Powering eCommerce Evolution.

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paythem

Revamping PayThem online experience for speed, performance & scalability.

wordpress

chevron Page Speed Core Web Vitals

+90%

chevron Customer Acquisition

+40

chevron Conversion Rate

+30

chevron Revenue Growth (YoY)

+32%

What our client say about us

paythem
Raspal Thakur
eCommerce Manager, PayThem
Working with Evrig has been transformational

From the initial discussions with Adobe and the planning stages to the final launch, Evrig provided invaluable guidance. They have a deep understanding of Adobe Commerce Cloud’s capabilities, and their expertise helped us tailor the platform to our specific needs. They ensured a smooth transition from our Magento Community edition, minimizing disruption and ensuring a flawless user experience.If you’re considering Adobe Commerce Cloud, we wouldn’t hesitate to recommend Evrig. They’re not just implementers – they’re strategic partners who will help you unlock the full potential of this powerful platform.

About Client

PayThem produces custom software solutions and specializes in electronic/digital code generation, distribution and redemption software for gift cards, vouchers, coupons, top-up, recharge cards, real-time transactions and bill payments.
paythem
Founded
2015
Industry Name
PayThem
Solution Name
B2B eCommerce Platform
Website Build for
US
Company Website
Stock Market
Listed in Stock Market
Key Highlights

Access hundreds of gift cards at discounted prices.

Select gift cards to sell on your store and set customer prices.

Purchase gift cards on demand after the customer has paid. No need to carry stock.

Control when customers receive their gift cards.

View and export detailed Sales, Financial and Stock Reports.

Sandbox/Test mode available for testing the extension.

Switch to Production/Live mode to start selling gift cards.

Key Services Offered
  • Develop a custom module and integrate it with PayThem software.
  • Prepare detailed technical and user documentation.
  • Submit the module to the Adobe Commerce Marketplace.
  • Provide regular updates and maintenance for the module.
  • Ensure compatibility with the latest versions of Adobe Commerce.
  • Offer support for end-client queries and issue resolution.

Problem Statement

Losing ground in a fast-moving digital world

PayThem currently offers integration only with WooCommerce. However, there is a growing need for PayThem to support Adobe Commerce (Magento 2) in order to expand its reach and serve merchants using this platform. The integration between Adobe Commerce and PayThem is complex, involving multiple touchpoints such as payment flow, order management, and automated gift card processing. A custom solution is required to establish a robust and seamless connection between Adobe Commerce and the PayThem system, ensuring compatibility, scalability, and performance across various merchant use cases.

Client Challenges

Deep technical restructuring and strategic foresight

The client struggled with an outdated server setup, slow performance from excessive plugins, and a poor mobile experience. Additionally, the site lacked sales optimization, limiting its ability to drive conversions and business growth.

  • Limited Platform Support: PayThem currently supports only WooCommerce, which restricts its ability to serve merchants using Adobe Commerce (Magento 2).
  • Integration Complexity: Adobe Commerce has a more advanced and modular architecture compared to WooCommerce, requiring a sophisticated integration strategy with PayThem's APIs.
  • Custom Workflow Requirements: The client requires a tailored payment and order flow that aligns with Adobe Commerce’s ecosystem while maintaining PayThem’s core functionality.
  • Marketplace Compliance: The integration must meet Adobe Commerce Marketplace standards, including documentation, security, and version compatibility.
  • Version Compatibility: Ensuring the module remains compatible with the latest versions of Adobe Commerce adds ongoing maintenance and testing overhead.
  • Customer Support Readiness: The integration must be robust and well-documented to minimize support tickets and ensure smooth issue resolution for end merchants.

The Role of Evrig

Where deep technical expertise meets business transformation

Evrig was engaged as a strategic development partner to lead the integration of PayThem with Adobe Commerce. Our responsibilities included:

Custom Module Development: Designing and developing a robust, scalable Adobe Commerce module tailored to integrate seamlessly with PayThem’s systems.

Complex Workflow Implementation: Mapping and implementing the complex payment, order, and gift card fulfillment flows required by PayThem within the Adobe Commerce environment.

API Integration: Building secure and efficient API connections between Adobe Commerce and PayThem to handle real-time transactions and data exchange.

Documentation & Compliance: Preparing detailed technical documentation and ensuring that the solution adheres to Adobe Commerce Marketplace standards for submission and approval.

Ongoing Maintenance & Support: Providing regular updates to ensure compatibility with new Adobe Commerce releases and addressing support requests or issues reported by merchants.

Client Collaboration: Working closely with the PayThem team to refine requirements, adapt to platform-specific nuances, and ensure that the final solution met both business and technical objectives.

Full-Scale Magento 2 Migration Architecture
Full-Scale Magento 2 Migration Architecture

We re-platformed IFB's eCommerce site to Magento 2, designing a modular architecture from the ground up. This allowed for seamless scalability, cleaner code, and faster deployment of new features

Performance Optimization for Core Web Vitals
Performance Optimization for Core Web Vitals

Every page, script, and asset was meticulously optimized to achieve high scores on Google Lighthouse. This not only enhanced user experience but also improved search visibility and engagement metrics.

Seamless Integration with ERP & Service Systems
Seamless Integration with ERP & Service Systems

We ensured deep two-way integrations with IFB’s ERP, CRM, and post-sale service platforms. This allowed for automated order syncing, service tracking, and accurate real-time inventory — significantly reducing manual

Deployment on Scalable AWS Cloud Infrastructure
Deployment on Scalable AWS Cloud Infrastructure

To support traffic surges and ensure maximum uptime, we implemented a resilient and scalable AWS hosting environment. This setup allowed for dynamic resource allocation and uninterrupted performance

Launch Your Hyvä Store 80% Faster

We build tailored Hyvä themes from the ground up — just for your brand.

Integrations That Power Operations

Bridging digital efficiency with backend intelligence

To make the digital transformation truly holistic, we ensured that IFB’s online operations were deeply connected with their core business systems. This enabled real-time synchronization, operational accuracy, and a seamless user journey from browsing to post-purchase support.

Adobe
ERP System Integration

A robust two-way integration with IFB’s ERP ensured live stock updates, order processing automation, and centralized customer data — drastically reducing manual tasks and fulfillment errors.

Adobe
Service CRM Integration

Customer service workflows — from product registration to service requests — were tightly integrated into the Magento backend, allowing customers to access support effortlessly and track service history.

Adobe
Marketing & Communication Tools

Integration with tools like Mailchimp allowed IFB to run segmented campaigns, track performance, and automate communication workflows, driving personalized engagement.

Results we delivered

The numbers speak for themselves — our collaboration with IFB marked a turning point in their digital journey, transforming performance and user experience into tangible business growth.

+82%

chevron SITE PERFORMANCE IMPROVEMENT

+38%

chevron REVENUE uplift post-launch

+42%

chevron CONVERSION RATE BOOST

-38%

chevron BOUNCE RATE DROP

Summary

A digital shift that’s measurable, meaningful, and made to scale

To support its growth and reach a wider merchant base, PayThem required a robust integration with Adobe Commerce (Magento 2), beyond its existing WooCommerce support. Evrig partnered with PayThem to design, develop, and maintain a custom Adobe Commerce module that seamlessly integrates with PayThem’s platform. The integration involved complex payment and gift card workflows, secure API connectivity, and full compliance with Adobe Commerce Marketplace standards. Evrig not only delivered a high-quality solution but also ensured long-term support, version compatibility, and scalability — enabling PayThem to successfully expand its offering within the Adobe Commerce ecosystem.

Summary
Tile Experience Summary

Quick Answers to Your eCommerce Queries

Clear solutions, no fluff.

Connect Expert
Magento offers supreme customization and scalability for growing brands. We optimize it for speed with Hyva themes, security, and built-in SEO tools to maximize sales.
Yes, we migrate from Magento 1 or older versions seamlessly with no data loss and better performance. Post-upgrade, we also handle security patches and maintenance.
Costs depend on features you want to integrate. We customize solutions, whether you need a basic Shopify store or a custom Magento enterprise setup. We suggest you share your goals for a precise estimate.
Simple stores launch in 8-12 weeks, while; complex builds take 3-6 months. Plus, we prioritize MVPs to get you selling fast, then add advanced features later.
Yes, we transfer products, customers, and orders from Shopify, WooCommerce, or legacy systems with zero downtime. Also, we optimize your new store for higher conversions.
Ofcourse, our plans include security updates, bug fixes, and performance tuning. Many clients retain us for ongoing growth strategies like CRO and SEO.
We audit your UX, simplify checkout, add trust signals like reviews, SSL, and run A/B tests. This boosted our clients sales by 20-60% in 3-6 months.
We help integrate all major options like Razorpay, PayPal, Stripe, and many niche solutions like BNPL and Simpl. Our experts gives smooth, secure transactions customized to your market.

Your Competitors Are Upgrading Their Stores, Are You?

Don’t get left behind, Outperform them.

Last month, our Magento 2 development clients saw 40% more conversions after revamping their stores. Imagine what we could do for yours? From lightning-fast Hyva themes to seamless ERP integrations, we build stores that don’t just look good, they print money.

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